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Eye On Asia

A collection of insights from our Local Experts throughout the region

Declining Birthrate in South Korea: A Look a...
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COVID-19 Consumer Behavior Homebody Economy Editor's Pick

China's Homebody Economy | Eye on Asia

The spread of the novel coronavirus has pushed for calls of social distancing among the global popul...

Asia Consumer Trends COVID-19 Retail E-commerce Consumer Behavior Editor's Pick

4 Major Effects of the COVID-19 Pandemic on Asian Consumers | Ey...

The COVID-19 pandemic has wrought havoc on a global scale, halting industries, commerce, and human m...

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South Korea Case Study Consumer Behavior Eye On Asia South Korea Demographics Birthrate Policies Declining Birthrate in South Korea: A Look at People's P... dataSpring Korea, a leading market research firm, recently released key findings from its survey on ...
South Korea Consumer Trends Market Survey isolation Unraveling the Silent Crisis: The Extreme Social Withdra... Image sourced from Freepik Introversion is now socially accepted and individualism has led to a rise...
Korea Japan South Korea Southeast Asia Valentine's Day Consumer Behavior Love Holiday From Roses to Self-Love: A Closer Look in the Shifting P... Valentine's Day is widely celebrated as a day of love and holds a special place in the hearts of man...
Korea South Korea Lifestyle Trends Consumer Trends Consumer Behavior How K-Beauty is Taking Over the World | Eye on Asia South Korea, home of the globally celebrated phenomenon in beauty and skincare products, called 'K-b...
China Taiwan Korea Indonesia South Korea Lifestyle Ecommerce Trends Live Stream Consumer Trends Consumer Behavior Technology Top Trends for Asian Consumer Behavior in 2023 | Eye On ... 2023 has been the year of recovery for most markets, especially in Asia, as countries have returned ...
Korea South Korea Lifestyle Trends Consumer Trends Consumer Behavior How South Korea Became the World's Biggest Luxury Goods ... South Koreans continue to stand out as the largest spenders of luxury goods in the world, ranking fi...
Korea South Korea Lifestyle Ecommerce Trends Live Stream Consumer Trends Consumer Behavior Seoul, Korea Live Stream Shopping: A Game Changer for South Korea | E... Live streaming is by no means new. There have been well-known platforms that cater to this social ex...
South Korea E-commerce Consumer Behavior South Korea’s Rising Sleep Debt | Eye on Asia South Korea has become one of the most sleep-deprived nations, causing a massive toll on its populat...
South Korea Media Eye On Asia Webtoons The Global Appeal of Korean Webtoons | EYE ON ASIA We've previously discussed the emerging global success of the Korean animation industry, which had i...
South Korea Trends K-Pop Southeast Asian [Infographic] Asia Research Poll: Which K-pop idol group... The pandemic may have put different industries to a grinding halt, but it did not stop South Korea's...
China Japan South Korea household type Single-household The Rise of the Single-Household In East Asia | Eye on A... Economic development brings about radical changes in different countries, and more often than not, p...
South Korea Animation Aeni The Korean Animation Industry in the Global Stage | Eye ... Content developed and released in South Korea, known as K-content, is reaching out to a wider audien...
South Korea K-Pop Music The Power of K-Pop Groups in Endorsement Deals | Eye on ... Since its beginning in the late ‘90s, the global impact of Hallyu, or Korean Wave of pop culture, ha...
South Korea hiking South Korea's Love for Hiking | Eye on Asia After more than a year in quarantine, a lot of us may find ourselves in desperate need of a change i...
South Korea voice assistant car AI Springsights: The Rise of Car Voice Assistant Technology... We now live in the age of the Internet of Things, where everyday objects like refrigerators and gara...
South Korea COVID-19 Chuseok How Koreans are Celebrating Their Thanksgiving in the Mi... Autumn marks the the biggest traditional holidays in South Korea – Chuseok. Although Chuseok falls o...
Korea South Korea Valentine's Day White Day Black Day The Love Holidays of South Korea | Eye on Asia South Korea celebrates Valentine's Day in quite a different way compared to other countries. In fact...
South Korea Gaming Editor's Pick Gaming in South Korea | Eye on Asia Digital gaming is a big part of South Korean culture. Millions of people from various age groups spe...
Online Research Panels South Korea All About dataSpring's Korea Research Panels | EYE ON AS... Introduction dataSpring launched its Korea research panels website, PanelNow, in March 2010. In this...
South Korea Honbap Solo Dining Honbap: Solo Dining in Korea | Eye on Asia You're walking alone down the busy streets of Seoul. The noontime rush and ensuing foot traffic of o...
Office Introductions South Korea dataSpring’s former Korea Office | EYE ON ASIA dataSpring Korea Office Introduction Research Panel Asia, Korea was founded in March 2010. After reb...
Market Research Online Market Research South Korea Marketing [Video] Table for One? South Korea's 'Lounging' Culture ... South Korea is experiencing an increase in consumers and patrons doing things alone - as opposed to ...
APAC Asian Online Sample China Indonesia South Korea Beauty Hair Care Case Study [Case Study] Shampoo Buyer Behavior in China, South Kore... Beauty is always a trending topic in Asia. Whether it be beauty based mobile applications or the lat...
Mobile South Korea All About Smartphones in South Korea | EYE ON ASIA Landscape of smartphone brands In 2017, South Korea ranked fourth in the world for highest smartphon...
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Know today, Power tomorrow INTAGE GROUP