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HomeResourcesEye On Asia

Eye On Asia

A collection of insights from our Local Experts throughout the region

Chinese New Year 2025: Where Tradition Meets...
China Trends Holidays Dining Chinese New Year Tourism Consumer Trends Year of the Snake

Editor’s Picks

COVID-19 Consumer Behavior Homebody Economy Editor's Pick

China's Homebody Economy | Eye on Asia

The spread of the novel coronavirus has pushed for calls of social distancing among the global popul...

Asia Consumer Trends COVID-19 Retail E-commerce Consumer Behavior Editor's Pick

4 Major Effects of the COVID-19 Pandemic on Asian Consumers | Ey...

The COVID-19 pandemic has wrought havoc on a global scale, halting industries, commerce, and human m...

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Korea Japan South Korea Southeast Asia Valentine's Day Consumer Behavior Love Holiday

From Roses to Self-Love: A Closer Look in the Shifting P...

Valentine's Day is widely celebrated as a day of love and holds a special place in the hearts of man...
Japan Holidays Tourism

Japan's Golden Week and the Revitalization of the Travel...

Japan was not spared in the so-called revenge travel spree as foreign travelers try to make up for l...
China Japan South Korea household type Single-household

The Rise of the Single-Household In East Asia | Eye on A...

Economic development brings about radical changes in different countries, and more often than not, p...
Japan NFT

The Budding NFT Market in Japan | Eye on Asia

Almost a year has passed since the NFTs, or non-fungible tokens have disrupted the investing and the...
Japan Vending Machines

The Curious Omnipresence of Vending Machines in Japan | ...

Whether you're strolling down the bustling streets of Tokyo or unpaved countryside roads in rural Ja...
Japan White Day Love Holiday

White Day: Japan's Unique Response To Valentine's Day | ...

In one of our previous Eye on Asia articles, we talked about the peculiar love holidays celebrated a...
Japan Olympics Tokyo 2020

How Japan is Coping With the Effects of a Delayed Olympi...

2020 was poised to be a good year for tourism in Japan. The year started on an optimistic note with ...
Japan Halloween

Tokyo's Halloween Revelry | Eye on Asia

Get your costumes ready because it's that spooky time of year again! Halloween isn't as widely celeb...
Japan Marketing

5 Marketing Success Stories in Japan | EYE ON ASIA

Even when the data says new products fail 80% of the time, these companies have found huge success i...
Japan Japanese consumer

The Modern Japanese Consumer | Eye on Asia

Japan boasts the third-largest economy in the world and the second-largest retail market, valued at ...
Online Research Panels Japan

All About dataSpring's Japan Research Panels | EYE ON AS...

Introduction dataSpring's Japan research panels are some of the best in Asia and include panelists f...
Japan Cherry Blossom Spring

Japan's Cherry Blossom Economy | EYE ON ASIA

Spring is synonymous with cherry blossoms in Japan. As winter wanes and temperature begins to rise, ...
Japan Christmas Holidays

KFC in Japan: How This Chicken Took Over Christmas | EYE...

For most of us, the word 'Christmas' produces visions of flickering lights, holiday hams, and of inc...
Japan Travel Lodging House-sharing

Minpaku - Japan's Home-Sharing Law | EYE ON ASIA

Summer ushers in some of the most elaborate and famous festivals in Japan. From Kyoto’s Gion Matsuri...
Japan Cosmetics

[Infographic] A Marketer’s Glimpse: Japan’s Favorite Cos...

Japan is known to have one of the largest beauty markets in Asia, only second to China. We want to p...
Japan Marketing

A Marketer's Glimpse: Japan's 'Four Seasons Marketing' |...

The Japanese market is growing and evolving each year. This article examines how marketers in Japan ...
Japan Media Case Study

[Case Study] Anime in Japan | EYE ON ASIA

One of the most popular forms of Japanese media is anime. It is the abbreviated pronunciation of ‘an...
Japan Office Introductions

Inside dataSpring's Previous Tokyo Headquarters | EYE ON...

Former dataSpring Tokyo Office Introduction Research Panel Asia (RPA), the predecessor of dataSpring...
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NEWSLETTER

Stay updated on market research trends and get tips on conducting surveys online.
dataSpring Facebook Page dataSpring Twitter Page dataSpring LinkedIn Page

© 2024 dataSpring Inc.
Know today, Power tomorrow INTAGE GROUP