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The Importance of Survey Panel Verification

Authentic online research panels greatly contribute to insightful and informative survey results. Discover the importance of survey panel verification and find out the steps dataSpring takes to ensure that MR projects will yield quality responses.

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Understanding Survey Response Rates for Better Market Research Insights

Researchers need to monitor survey response rates to ensure that their sample is representative and responses are insightful. By taking into consideration the key factors that impact the response rate, studies can get stronger responses, better market research insights, and more reliable data.

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Springsights: Consumer Behavior in China and South Korea During the COVID-10 Pandemic

We recently launched a survey to help understand the effects of stricter government measures on in-store and online purchase behavior of consumers. Take a look at the second installment of Springsights.

Find out the current consumer behavior in China and South Korea ...
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The Best of Market Research

The Power of Survey Design: A User's Guide for Managing Surveys, Interpreting Results, and Influencing Respondents: This innovative book is both a 'how-to' go about carrying out high-quality surveys, especially in the challenging environment of developing countries, and a 'user's guide' for anyone who uses statistical data.

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Handy Market Research Tools

DIY Survey Checker: Check your survey for everything from grammar, wording, answer categories, length, style, look, and feel.

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